In January 2023, CTO Jeremy Toth reached out in search of a partner who could support SpendMend’s Marketing team with ongoing maintenance and technical oversight of their public-facing brochure websites. At the time, content creation and basic design were handled in-house, but the team lacked the technical expertise required for tasks beyond what was possible within a WYSIWYG editor.
Following our collaboration, the website underwent a major overhaul and successfully relaunched in August 2023.
In 2025, I led a full-site redesign that modernized the user experience while preserving the site’s strong SEO performance and search rankings.
Related Project: Peterson Rutgers Group
